Innovative Gauge 1 Marketing

by Friedhelm Weidelich

The gauge 1 industry is making further progress. The abuse of pre-orders is finally being thoroughly cleaned up.

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Exclusive: Fresh Marketing Ideas for Gauge 1

by Friedhelm Weidelich

Due to age, the network of gauge 1 dealers is shrinking, but online retail with its tiny photos can only inadequately convey the fascination of gauge 1. That's why the leading gauge 1 suppliers have developed a new concept that brings their products closer to typical target groups.

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An Image Campaign by Maerklin

by Friedhelm Weidelich

You have to come to that first: Märklin is connecting cakes with model railways. Because it's very Christmassy.

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